Nufferton headless ecommerceNufferton headless ecommerce

Headless E-Commerce for Nufferton

ZCO

Lightning fast Pyjamas and Loungewear

Nufferton came to ZCO and wanted a lightning fast headless site built on Crystallize with a short project deadline. The goal was to truly showcase the brand, provide a seamless buying experience, ace all speed tests and create a custom merchandising solution that didn't require expensive third party SaaS for filters and list-ordering.

Nufferton headless ecommerce PDP
Nufferton headless ecommerce index

Short deadline has it's challenges

ZCO had a mission. A mission to deliver a new headless e-commerce within a month and on a tight budget.

One of the biggest concerns that took some thinking was to create the categories where the team could have all variants listed from each product, control default order and a complex filtering system compatible with future updates.

As most projects like this, the team had a look at different SaaS solutions for the listing and filtering, but they all fell short considering their pricing so ZCO decided to build their own.

Nufferton headless ecommerce PLP

The finished result

The project was delivered on time, with a custom merchandising solution for product listing, thanks to great teamwork between ZCO and Nufferton.

One of the greatest benefits was moving away from Shopify to a better e-commerce platform where all the technical SEO issues could be fixed much easier and the load times could be crushed.

Results & Numbers

Delivery Time

1 month

Markets

5 countries

USA, UK, Germany, Norway and Sweden.

Tech and methods used for Nufferton

E-Commerce Platform

Crystallize

With so much storytelling to do around the brand, Crystallize was a great choice.

Language

Next.js / React

Sweef wanted a dynamic, responsive, and smooth front-end experience. Next.js is an obvious choice.

CRM / Communications platform

Klaviyo

Since the team at Nufferton are used to Klaviyo it simply fits into their current toolbox.

Hosting

Vercel

Nufferton required a scalable hosting solution where they only pay for resources they use, they decided to utilise ZCO's Vercel Hosting for optimal performance.

Integrations

Inngest

Since the project deadline was so short, we where happy to make use of Inngest for a lot of the integrations.

Delivery

Ingrid

Nufferton are used to Ingrid, so ZCO where happy to implement.

Say hi! Do you have a project in mind, or just want to chat about tech? Don’t hesitate to reach out to us.